Driving Book Sales offers real life and online promotion strategy designed to make your book a best seller. Topics include solid information on Marketing, Advertising, and Promotion from Branding to Blogging, Book Signings, Newsletters, Public Speaking, developing the Press Kit to include how to set up appearances on Radio and TV. You will learn how to sell beyond the bookstore as well as elements for a successful website. This is a must have, must read, comprehensive guide for the novice or the seasoned author on how to increase book sales!