Hi there,
It may be a case of breathing new life into an already existing forum (Reader's Retreat?) but how about an
on-line book club.
Forum members get to suggest a book to read that month, and other forum members could vote for which book they want to read.
A new book each month and forum members discuss what they liked about the book et.c

OR

Dare to be Different.
Or mediator could chose a genre each month to get folk trying a genre they wouldnt normally read.

I'd love to offer up 'A Dead Man's Debt' as a club read - trying to revitalise interest in historicals at present, and doing a lot of promo so it would be ideal to tie it in to Coffee Time Romance.

(Well, if you dont ask you dont get!!)
What do you think?
Grace x