Quote Originally Posted by Stacy Juba View Post
Thanks for sharing, Hollie! I followed you guys on Twubs but still need to figure out how it works. So for example, an author can register a hashtag that they create for their brand and it might get discovered more as it shows up on the Twubs site?
There is a widget you can add to your site, which shows your twubs/twitter feed, it's really useful if you have a chat on your site, if someone replies using the Twubs site or the widget, it automatically adds the hashtag. So you can really just chat to readers on your site Twubs does the rest and sends it to twitter, where it may get picked up by other people. The magic is no one will forget the hashtag that links the whole thing together.
I'm still in the process of building our new HKDBooks site so I can't show you how it works.